the short version. The long version is three records down, metrics first.
Director of Product Design at GoDaddy. Fifteen years from agency craft to platform scale — product design, design systems as infrastructure, and leading teams through the AI transition. Classically trained, terminally hands-on.
Zero-to-launch, multi-tenant real estate platform under MLS/IDX compliance constraints.
Product craft CE/W-02The org-leverage story: building the machine that does the work.
Org leadership* Every project here opens with a record like this one — role, team, outcomes — before any storytelling. If you have two minutes, the records are the tour.